FREE PPC Search Engine Marketing Program Appraisal

Are you 100% satisfied with your current pay-per-click search engine marketing campaign? Are you sure you’re getting the most for your spend? If not, let 1-for-All give you a no-hype second opinion.

We’ll analyze your current keyword bundle, search engine setup options selected, ads, keyword bids and the pages where you’re directing your visitors then give you feedback on things you could do to optimize your campaign performance - or congratulate you on a job well done! Take our advice and run with it yourself or talk to us about tuning on your behalf. Either way, there’s no charge for the Appraisal.

To find out more or request a 1-for-All PPC Campaign Appraisal of your company or organization, please either:
    • Call us today at 858-642-2502.
    • E-mail us at
    • Fill in the form below.
FREE Papers and Tools

1-for-All would like to offer you the following in the hope that they will assist you as you consider your first PPC search engine marketing campaign, or provide you with ideas to help you optimize a campaign already underway:

  • Search Engine Optimization, Pay-Per-Click Search Engine Advertising, or Both - What’s Best for You? (PDF) - This whitepaper contrasts the different characteristics of these two search engine focused marketing vehicles so that you can selected which is best for you - or if both are a good fit.
  • PPC Search Engine Advertising and the 5 Keys to Success (PDF) - The name pretty much says it all.
  • PPC Search Engine Marketing Presentation (PDF) - Nev Grove of 1-for-All Marketing has presented to professional and industry groups. This PowerPoint presentation overviews PPC search engine marketing and includes tips, tricks and advice on how to set up and run a successful pay-per-click search engine marketing campaign, as well as ideas for tuning one that’s already in place.
  • Google vs Yahoo PPC Program Comparison (PDF) - This document concisely contrasts some of the key differences between Google’s Adwords and Yahoo’s Sponsored Search pay-per-click programs.
  • Cost per Lead and Cost of Customer Acquisition Calculator for PPC Search Engine Marketing (XLS) - As the name implies, this spreadsheet will allow you to calculate your cost per lead and cost of customer acquisition for a pay-per-click search engine marketing campaign. It also allows you to estimate monthly campaign costs and revenue generated in a "best case", "worst case" and "best guess" scenario format.
To download, please fill in the form below and click on the Submit button. Those fields with "*" in front are required.

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